You're probably wondering...why are videos so expensive? 74% of business owners report that video marketing is time consuming, costly and difficult to implement.
Costs for producing videos can range from FREE up to thousands of dollars! Now, you can technically shoot your videos with an iPhone, but the same can be said for your service. Your customers hire you because they want a professional. Your competitors may be spending thousands of dollars on marketing, advertising and branding so if you want to compete and get new business, you need professional gear. BUT you don't have to spend $10,000 or a single video.
Unless you’re shooting in your basement, locations aren’t free. Equipment isn't free, lights aren't free, teleprompters and don't let me get started on mics...none of these are FREE. Plus, when you get to the post production when it is time to edit your video remember that your editor has to go back through all of the footage! So...a 1 hour recording could take a few hours to edit.
When it comes down to it, producing a successful business video is an investment. Here are 5 things that you should consider:
1. Lighting
2. Sound
3. Backdrop
4. Camera
5. Scripting - Telemprompter
Right now, I am using a telemprompter to help me capture all of my thoughts. With over 1000 published videos online with over 4 million views I don't need it, but I actually enjoy using it from time to time. You also want to script out your video, practice what you're going to say a few times, think about your intended audience and how you will dress and if you need any props. Again, these are all considerations for pre-production. In an upcoming video I can share post production tips.
So there you have it - a few reasons why videos can be so expensive. Here at the Atlanta Video Studio we know that video marketing can be time consuming, costly and difficult to implement. So, we offer membership based studio options that are affordable for all marketing budgets. Visit us TODAY at AtlantaVideoStudio.com - you may even qualify for a free video.
About:
Montina went from living in a homeless shelter at 19 to graduating with her master's, retiring from the largest I.T. financial company in the United States in 2014 and founding the nation's first video marketing company founded by a woman that focuses exclusively on marketing for attorneys.
Her life story proves that all things are possible to those that work hard and believe in achieving success. She is also the author of YouTube Secrets Revealed, How to Market Your Law Firm Online and she has over 4 million views on her YouTube channel and has produced over 500 videos for attorneys that have generated more than 100,000 views.
Through her famous personal transformation experiences, and frequent appearances on Network TV shows including "The Chew", Fox New, ABC, CBS and NBC. Montina inspires millions of people to be superstars in life and business and live amazing lives.