A video production company shoots videos.
Sounds simple, right?
This could be one person with a camera or at ten person crew that will shoot videos for your Firm.
You do all the research, develop the strategy, and build the marketing campaign.
Did you go to law school to build marketing campaigns?
Once they're done editing your videos, they send them to you so that you can upload them to all your platforms and market them on a consistent basis.
A video marketing company helps create the video marketing campaign and guides the process. They will provide you with a storyboard and help your Firm build a campaign designed with your goals in mind.
The ultimate goal is to attract your best clients, generate more referrals and stand out from the competition.
All of this is done BEFORE the shoot.
A video marketing company helps create, compelling content that attracts your best client, generates more referrals and gets more business through the door.
A video marketing company then uploads all of the videos to your platform and markets the videos, runs the advertising and does it on a consistent basis.
In addition, a video marketing company will make sure that your videos attract new clients videos are consistent on all of the marketing channels where we share their videos.
WE ARE A VIDEO MARKETING COMPANY.
We have a proprietary Discovery process that starts as soon as we sign on a new client.
After the interview, we do a lot of research and competitive analysis and then build a storyboard that is unique to the lawyer, practice area and law firm.
I never recommend a lawyer scripting out their videos unless they’re working with a professional marketing company that understands marketing, SEO and their profession. It’s not good enough to just write scripts and videos.
How will people find their videos if they don’t create content people are actually searching for?
You are the expert in the legal world but do you really know what your prospective clients' are searching for online?
A professional video marketing company that understands SEO will know what type of content you should be creating.
To set up a free confidential evaluation just send an email montina@CIAMediaGroup.com
