The value of one minute of video, according to Forrester Research is 1.8 Million Words.
Do you have the time and energy to write 1.8 million words? That’s the equivalent of 3,600 typical web pages. If you write an average of one web page an hour, it would take you 150 days of writing to achieve the impact of one minute of video.
Video engages people in a way that photos and text alone can't. For small-business owners, using video in your marketing can bring faces, voices, personality and heart to your operation, while also demonstrating your authenticity. To top that, video in email is said to be able to boost conversion rates by as much as 50 percent.
Video is a great way to build brand trust and loyalty with your clients, as well as add another level to your marketing strategy.
1. Convert the video file to audio and upload the file to Soundcloud, Spreaker or Libsyn
2. Transcribe the video and add the video interview and text to your 'About Us' page on your website
3. Upload the video interview to your Facebook page for instant authority positioning (be sure to Handbrake it first for easy uploading!)
4. Create a blog post from the interview and share behind the scenes information such as the set and your experience like Andrieka “AJA” Austin, an award-winning Business Coach for women small business owners, https://www.periscope.tv/w/1LyxBlRPkAyGN
5. Create a month (or more) of social media posts from your video interview
Video has been proven (over and over again) to be the most effective form of communication for brands and businesses.
You cannot afford to ignore video marketing any more.
Video has been proven (over and over again) to be the most effective form of communication for brands and businesses. You cannot afford to ignore video marketing any more. Learn how you can get a FREE marketing video that positions you as a thought leader in your industry at http://atlantavideostudio.com
